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Free Video Marketing Ideas For Realtors & Real Estate Agents

Sunday, December 23rd, 2012

Presented by Look Ma!, LLC Internet Video That Drives Business(TM) www.LookMa.net There is a vast amount of real estate marketing competing for the same eyeballs on the Internet. So how does a real estate agent set themselves, and their clients’ listings, apart from the crowd? Their marketing plan needs to include engagement objects such as pictures, floor plans and video. Video has the unique ability to tell a story that appeals to the eyes, ears and rationale. That’s why over 80% of Internet users watch video (Universal McCann, April 2008). Video also shows up more in Google Universal Search results (Comscore, January 2008). But few real estate agents are using video in their marketing and even fewer are exploring video beyond those picture collages called “virtual tours”. So does your agent use Internet video to market themselves and their home listings? Maybe they should. http
Video Rating: 5 / 5

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A new and innovative marketing system for Realtors…

Monday, October 15th, 2012

A new and innovative marketing system for Realtors...

An innovative marketing system for Realtors like you’ve never seen… www.sendalittlekindness.com
Video Rating: 4 / 5

Complete video at: fora.tv SuperFreakonomics co-author Stephen Dubner compares the value-add of a pimp to a realtor. The conclusion? Pimps deliver prostitutes more value than realtors do for homeowners. —– With Freakonomics, Steven Levitt and Stephen Dubner revealed the good, bad, ugly and super freaky of the world around us. The freakquel is here. Back with more than pop-culture trivia, Inforum’s next 21st Century Visionary Award recipients are ready to revolutionize our understanding of causality in an incredibly interconnected world. – Commonwealth Club of California Stephen J. Dubner is an award-winning author and journalist who lives in New York City. He is the co-author, with Steven D. Levitt, of Freakonomics: A Rogue Economist Explores the Hidden Side of Everything. He is also the author of Turbulent Souls: A Catholic Son’s Return to His Jewish Family (1998), Confessions of a Hero-Worshiper (2003), and a children’s book, The Boy With Two Belly Buttons (2007).
Video Rating: 4 / 5

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Improving Customer Experience is the Focus of Upcoming Marketing Conferences

Saturday, October 13th, 2012

Ft. Lauderdale, FL (PRWEB) October 10, 2012

How can you transform your company to deliver an exceptional customer experience on a daily basis? Nearly 10,000 executives and marketing professionals from over 50 countries will travel to Las Vegas on Oct. 13-18 to find out at DMA2012. The six-day conference hosted by the Direct Marketing Association (DMA) at the Mandalay Bay will explore the evolution of customers and their expectations, how they interact with a brand and how companies can use integrated marketing strategies to successfully reach and engage with them. One company that will share their expertise in this field is Cross Country Home Services (CCHS), one of the country’s leading providers of home warranty products and maintenance plans. CCHS is dedicated to ensuring the highest level of service to help make home management easy for its customers.

Over the last five years, we made it our mission to evaluate how our customers perceived their experience, and we used these Voice of Customer insights to transform how every one of our more than 650 employees does their job on a daily basis, said Sandra Finn, president of CCHS. We added more touch points during purchase and service delivery transactions, increased our online services and improved our processing time. Improving these and other essential elements of our marketing and customer care led to increased customer satisfaction as measured by our Net Promoter Score. The dramatic growth in customer loyalty and operating efficiency went straight to our bottom line.

CCHSs customer care staff is available 24 hours, 365 days a year and homeowner claims are efficiently resolved through a national network of over 40,000 service providers, the largest in the industry. In a recent survey, 95 percent of customers said they would recommend CCHSs products and services to family and friends. The company was the 2012 recipient of the prestigious Bronze Stevie

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Sybex Announces LinkedIn Marketing: An Hour a Day

Wednesday, September 19th, 2012

San Francisco, CA (PRWEB) September 19, 2012

Sybex, an imprint of Wiley, announces LinkedIn Marketing: An Hour a Day (Wiley/Sybex; ISBN: 978-1-118-35870-2; October 2012) to help readers create, customize and optimize a presence on the worlds largest social network for professionals. LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience.

The latest book in the An Hour a Day series, LinkedIn Marketing: An Hour a Day is a complete resource for anyone wanting to market and recruit on the professional social network. The detailed book features hands-on tutorials, case studies, and expert tips and tricks for community growth and management. The book includes effective tactics for recruiters, job seekers and entrepreneurs, as well as legal, real estate and nonprofit professionals. The guide also explores the LinkedIn advertising platform, API and mobile platform, as well as how to best use groups, events and other LinkedIn features and applications.

My goal is to show readers how to implement the key concepts and best practices of LinkedIn marketing in easy and actionable steps, said von Rosen. My hope is that this book will catapult your business to greater success through your improved presence and interactions on LinkedIn.

Because like all social media platforms LinkedIn is a moving target, Im committed to providing updated content as LinkedIn continues to change, said von Rosen. Readers can download the first update at http://www.sybex.com/go/linkedinhour.

LinkedIn Marketing: An Hour a Day is now available for purchase online and at retailers nationwide in both print and all e-book formats. For a list of retailers, visit http://www.wiley.com/buy/9781118358702. For additional information about Sybex, visit http://www.sybex.com.

About Sybex

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Real Estate Marketing Techniques for 2012 Announced Online

Friday, September 7th, 2012


Atlanta, Georgia (PRWEB) September 06, 2012

Real estate marketing is one thing that realtors and real estate agents must do each day to reach buyers. Traditional offline methods of marketing included face-to-face meetings and sign marketing that required a lot of time and energy. One website is helping to train realtors and real estate agents how to reach more buyers using the Internet. The HowtoMarketHouses.com website has now released its real estate marketing techniques for 2012. This new series of techniques, tips and tricks was written by real estate and social media experts. Real estate professionals that want to learn more about these techniques can visit the following link http://howtomarkethouses.com/how-to-find-real-estate-keywords-for-your-blog.

The decline in real estate sales in many states can be attributed to many economic events. High unemployment, lower wages and foreclosures are some of the reasons that realtors have provided when asked about lower than target goal estimates. It is the growth of technology that is starting to help real estate professionals get back a lot of the potential buyers that have been list since 2007. The use of smartphones and Internet connected devices is helping to connect real estate professionals with people that are ready to make a purchase or want faster information about a property. This type of mobile marketing is covered in detail on the new and improved HowtoMarketHouses.com website.

Traditional buyers lists can be obtained by realtors or real estate agents in many ways. A round robin auction is one way that some professionals use to locate buyers in local communities. Referrals from existing or previous homebuyers have been one of the tried and true formulas for boosting offline real estate sales. The growth of social media websites is now helping real estate professionals to reach buyers that live outside of a local community or regional area. Buyers that invest in real estate from out of state locations are now connecting with agents and realtors using social media. A complete overview of how to use social media effectively is provided at the HowtoMarketHouses.com website.

Search engine marketing is just as important for real estate as it is for retailers with e-commerce websites. Obtaining a high ranking position in search engines like Bing, Google and Yahoo can often translate into more website visitors. The high price of paying a search engine optimization company to perform search engine marketing has left some realtors and agent to find cheaper ways to get promotion. A comprehensive and easy to read overview of SEO strategies for real estate is now provided by the How to Market Houses staff. The following link describes SEO for real estate in more detail http://howtomarkethouses.com/how-to-place-your-real-estate-backlinks-everywhere.

About HowtoMarketHouses.com

As a complete resource for real estate professionals, the HowtoMarketHouses.com website is constantly updated with new tips and strategies. Realtors and real estate agents in all 50 U.S. states make use of this information to help achieve online real estate sales success. The HowtoMarketHouses.com team is comprised of real estate, business and social media experts that are in demand speakers at top business and real estate seminars in the United States. Website visitors to the How to Market Houses website receive updated information about real estate Internet marketing that is usually reserved for seminars and conferences.







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