Presented by Look Ma!, LLC Internet Video That Drives Business(TM) www.LookMa.net There is a vast amount of real estate marketing competing for the same eyeballs on the Internet. So how does a real estate agent set themselves, and their clients’ listings, apart from the crowd? Their marketing plan needs to include engagement objects such as pictures, floor plans and video. Video has the unique ability to tell a story that appeals to the eyes, ears and rationale. That’s why over 80% of Internet users watch video (Universal McCann, April 2008). Video also shows up more in Google Universal Search results (Comscore, January 2008). But few real estate agents are using video in their marketing and even fewer are exploring video beyond those picture collages called “virtual tours”. So does your agent use Internet video to market themselves and their home listings? Maybe they should. http
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