Chris Larsson

Bio:

Chris Larsson founded Larsson Realty with two core directives:

#1 DISTRIBUTE OUR LISTINGS ACROSS THE WEB BETTER THAN ANYONE ELSE WHILE DRIVING AS MUCH DIGITAL BUYING TRAFFIC TO OUR CLIENTS LISTINGS VIA SOCIAL MEIDA AND PROPRIETARY ONLINE MARKETING STRATEGIES/SYSTEMS!

#2 DELIVER A “WORLD-CLASS” CONCIERGE LEVEL BUYING AND SELLING EXPERIENCE SECOND TO NONE!

At Larsson Realty we feel that 95% of National and most Local Brokerages don’t know the first idea about how to really market to the online Buyer. How to best distribute, and manage their clients listings across multiple online mediums. Online is where 90% of Home Buyers start. What better place to focus marketing efforts than at the source!

Fancy print ads are nice. Buyers are just not starting their search in these publications anymore, and with wavering distribution and lack of national/international distribution why bother! This dinosaur marketing strategy have simply become pages for Real Estate agents to print-up what we like to term “look-at-me ads.” Look at all my listings.

OUR #1 JOB AS YOUR LISTING AGENT
Our main job as a Listing Agent is to find a BUYER for YOUR property. That’s it. Not use listings for our own professional marketing gain. Along the way this goal has been lost by a good portion of the agent community across the nation. We are different! Its just that simple. You hire us to find a ready and willing Buyer for your property, and we’re going to do just that!

THE NEW ONLINE BUYER & THEIR EXPECTATIONS
online real estate shopper
Understanding how the online Buyer thinks and how to best respond to their crazy expectations is what makes us better, faster, lighter-on-our-toes and different. We proactively engage our visitors across all of our network sites. At Larsson we deploy an interactive chat bot that allows us to actively “reach-out” via a chat pop-up, and ask our site visitors how we can help in their home search and do this in “real-time.” Instead of allowing a perspective site visitor to just browse our sites at their leisure we are now proactively engaging them to see if we can answer questions or provide them with more detailed information on a specify listing. We have attributed this pro-active feature to an additional $4,255,000 in sales over the past 24-months. No other agents or brokerages are unitizing this kind of technology on their websites.

The online home shopper also expects you to react to any email, text, phone call and IM within 3-7 minutes. If you don’t they simply move on and call someone else. We have become experts at answering texts, calls and IM’s as fast as possible. Call or text us right now and test us at 503-989-6123!!!.

MOBILE BROWSING & VIEWING LISTINGS
mobile rmls listing view
With the explosion of smart phones, tablets and phablits we have seen a MASSIVE increase in the percentage of visitors to all of our sites using these portable devices to view our site content. 42% of visitors to our sites are now accessing them via a mobile device. That is huge! If your site and/or you listings on that site do not have the ability to be “fully-responsive” (meaning the site automatically resizes itself to fit the screen size of the viewer) then that consumer just leaves and go to a site that does adjust for their device.