Online Real Estate site

"Volume speaks volumes" apply here

So you have decided to develop an internet site that services in some
capacity the mammoth Real Estate Industry.

Get ready for the ride of your life. .  . without a guaranteed safe landing.

Even some of the biggest and brightest stars have tucked their tails
after some dismal attempts at Soothsaying the all evolving Real
Estate Beast.

Now what pray tell could be so fearsome about an industry where you
can pick by hair color from the One Million Licensed Realtors (in the
U.S. alone)?

1. The One Million Realtor Factor.

Since there are give or take One Million Licensed U.S. Realtors the
Industry is very competitive!
This competitive environment has nurtured some of the shrewdest
business folks on the planet, from just a survival standpoint.

2. The Monthly Tech Changes

The industry itself is adjusting monthly to a barrage of tech changes
from electronic documents, electronic lockbox changes, online virtual
tours, site posting dilemmas with new listings, Real Estate Apps,
Discount Real Estate Firms that function online for the most part, and
an ever evolving Buyer/Seller audience that are more educated because
of the internet (keep in mind a little knowledge can be really
dangerous).

3. The Financial aspects

The preponderance of short sales and bank owned properties (if you
have a year to talk about this you might get it covered),

Complete changes in lender rules, lending institutional that just
disappeared, Fannie/Freddie hiccups, credit dilemmas of every kind,
and appraisals that jeopardize the deal.

4. Potpourri

The sale is in contract and here comes the inspectors! The radon
tester, the sewer scope inspector, and did I mention MOLD? Plus we
haven’t even addressed the 50 year old house yet with all of it’s
frailties.

Finally The Legal Aspects

Keep in mind on all of the above, the Realtor has to keep records for
six years while the office has gone paperless and the respective Real
Estate Commissioner may not like paperless transactions.

Conclusion

So with change there is opportunity, however know your end user and
their needs as mentioned above.

50MClub®.com
“It takes an expert”